当前位置:首页 >> IT/计算机 >>

Business Planning for Success


Business Planning for Success
Rick Normington
Walter Harold Siebens Entrepreneurship Chair Sierra Nevada College Dean – Continuing Education and Summer Programs Former AT&T VP & Corp Strategist

Business Planning for Success
If you don’t know where you’re going, any road will get you there … and you might not like the scenery when you arrive.

ENTREPRENEURIAL PROCESS LIFE CYCLE
Idea Good Idea?
No Yes

Mini BP

Feasibility Study * Pro Forma financial analysis * Further Reflection

Opportunity?

Yes

Full Bus. Plan

No or maybe

A
Consider different strategic assumptions

Yes

Recycle?
No

Maturity Store for later Decline
No Go

A

Secure all strategic resources

Go/ No Go

Go

Growth Stage

Richard S. Normington

Organizational launch

The Mini-Plan
? Concept Description ? Organizational Mission ? Vision of the Future ? Strategic Goals ? Strategy ? Tactical Action Plan ? Elevator Pitch

The Mini-Plan (cont)
? Concept Description ? Organizational Mission

Briefly state the firm’s purpose in terms you would use to prospective customers / users / clients.

The Mini-Plan (cont)
? Vision of the Future

What’s your picture of success 3 – 5 years from now?
? Strategic Goals

B.S.M.A.R.T.

The Mini-Plan (cont)
? Strategy for Achieving Goals

Consider all 4 Ps of marketing
? Tactical Action Plan

Chronological “to do” list of actions needed to get to organizational launch and initial start-up stage

The Mini-Plan (cont)
? Elevator pitch

Craft a clear statement of <40 words you could use to describe your value proposition to a total stranger

Good Idea?
? Assess Financial Viability

Develop preliminary pro forma financial statements: P&L, Balance Sheet, Cash Flow. Iterate as needed to test alternate strategic approaches

Opportunity?

? No? Don’t waste more time or money. ? Yes? It’s time for a full business plan.

Sample Business Plan Structure
? Executive Summary ? Company Overview ? Products / Services ? Market and Competitive Analysis

Sample Business Plan Structure
? Management Team ? Operating Strategies ? Critical Risks

Sample Business Plan Structure
? Financial Analysis ? Income Statement ? Balance Sheet ? Cash Flow ? Break-even ? Offering ? Appendices

Business Planning for Success
“Good things may come to those who wait … but what they get is what’s left over by those who hustle.” Theodore Roosevelt


相关文章:
...Writing a Successful Business Plan.ppt
如何做一份成功的商业策划 Writing a Successful Business Plan_商业计划_计划/...? Clear description of idea Arguments for success ? ? ? Overview of ...
Business Plan for Success.unkown
25, 2007 People love our State of the Art business plan because it's ...skilled trainers that we offer here, and achieving greatest success with us...
Successful Business Planning.unkown
Contents: Introduction The strategic business plan [SBP] strategic section - Strategic direction - Objectives and goals - Growth strategies - Business ...
PLANNING FOR SUCCESS How to grow from guppy to shark with ....unkown
PLANNING FOR SUCCESS How to grow from guppy to shark with your own business plan By Cindy Sadler www.thebusinessofsinging.com Reprinted with kind ...
Creating a Successful Business Plan (for the Artist).unkown
Creating a Successful Business Plan (for the Artist) The following document was created strictly for those interested in understanding the different aspects ...
A Business Plan For Success.unkown
A Business Plan For Success Where You]re
Business Planning for a Successful Project.unkown
Business Planning for a Successful Proje
Planning for Success: Your Guide to Preparing a Business and ....unkown
PLANNING FOR SUCCESS Page |0 YOUR GUIDE TO PREPARING A BUSINESS AND MARKETING PLAN PLANNING FOR SUCCESS Page |1 Planning for Success: Your Guide to ...
Planning for Business Success.unkown
Business Goals The Planning for Business Success Workshop will help you to: Assess current farm management systems, knowledge, and skills; Understand how ...
...Business Plans and Positioning your Business for SUCCESS!.unkown
Writing Good Business Plans and Positioning your Business for SUCCESS! W-Holistic Business Solutions in collaboration with the Institute of Business Development...
Five Steps for Successful 2014 Business Planning.unkown
Collaborative Consulting Business Planning Process Audience Q&A Edward ...The core tenet of the PS Maturity Model is PSOs achieve success ...
Successful Business Planning for Entrepreneurs (with CD-ROM) ....unkown
Plan To Turn Your Company Around In 90 Days: How To Restore Positive Cash Flow And Profitability Successful Business Planning For Entrepreneurs (with CD-...
Strategic Business Planning and Success in Small Firms.unkown
//www.researchgate.net/publication/46702004 Strategic Business Planning and Success in Small Firms ARTICLE in INTERNATIONAL JOURNAL OF ENTREPRENEURSHIP AND ...
Writing a Successful Business Plan.unkown
Writing a Successful Business Plan Stephen Lawrence and Frank Moyes Deming Center for Entrepreneurship Leeds School of Business University of Colorado at ...
Business plans for new or small businesses: Paving the path ....unkown
Business plans for new or small businesses: Paving the path to success Amir M Hormozi; Gail S Sutton; Robert D McMinn; Wendy Lucio Management Decision...
5 Step Marketing Plan For Your Business Success.unkown
Ste. 700 San Francisco, CA 94107 www.verticalresponse.com Twitter.com/VR4SmallBiz Twitter.com/SupportVR 5 Step Marketing Plan For Your Business Success ...
Planning for Business Success Conference.unkown
and uncertainty and are unlikely to more forward with large purchases Extracted form Crain's Cleveland Business March 15-21, 2010 9 What's next...
Successful Business Plans.unkown
Harvard Business School, UC Berkeley 14 Why is a business plan important? ...success Helps negotiate deals with Landlords & channel partners Puts your ...
A Successful Business Plan for the Retail Manufacturer.unkown
A Successful Business Plan for the Retai
Planning for Success Writing a Business Plan.unkown
Planning for Success Writing a Business Plan According to the Small Business Administration, 50% of businesses fail in the 1st year and 80-90% fail ...
更多相关标签: